Daren Coppock began serving as President and Chief Executive Officer of the Agricultural Retailers Association (ARA) in November 2009. In this role he leads a staff of eight people to accomplish the mission of the ARA, which is to ensure a profitable business environment for members of the association through its public policy work in Washington, DC. ARA also provides additional value to members through a variety of educational and leadership training opportunities, an informative and social annual conference, and regular updates on key legislative and regulatory issues.